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7 timeless press release tips from around the Web

August 30th, 2010

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We often get questions about press releases – customers looking for tips and best practices.  While there’s a wealth of press release tips on the PRWeb Learning Center, we also like to take a scan around the Web from time to time to see what other experts are saying.  Here’s what we found today:
1. “How [...]

Filed under: Tips and Tricks by Frank Strong
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PRWeb drives traffic for ecommerce

August 6th, 2010

Can an online press release drive traffic for small business ecommerce sites? Some entrepreneurs think so – and have been gracious enough to share their stories with the PRWeb community.

Filed under: Small Business, Success Stories, Tips and Tricks, ecommerce by Frank Strong
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7 timeless blog posts on blogger relations

August 2nd, 2010

Here are seven timeless posts on blogger relations:

Filed under: Small Business, Tips and Tricks by Frank Strong
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The best day to send a PRWeb press release

July 29th, 2010

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@Jouranalistics asked a great question:  What’s the best day to send a press release?
Traditional PR professionals will typically tell you Tuesday or Wednesday are the best days because it gets you out of the shadow of the weekend where readers are spending more time catching up or planning their week.
We took a quick look at [...]

Filed under: Tips and Tricks, User Experience by Frank Strong
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Anatomy of an online press release that sells

July 23rd, 2010

Janet Thaeler, a regular PRWeb customer, recently wrote this blog post – A Press Release That Led to BIG Sales – and it demonstrates the success of one of her clients had with a PRWeb online news release. Among the very measureable outcomes: page one ranking in Google and sales. Yes, sales.

Filed under: Tips and Tricks, User Experience by Frank Strong
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Search Visibility – The Paid, The Natural and The News

June 16th, 2010

If you want to be found in search, there are four primary ways to get there. Each has its strengths and weaknesses – but understanding what you can expect from each method can help you get visibility online and in Google.

Filed under: Small Business, Tips and Tricks, Visibility by Meg Walker
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SEO Boost: Key words for press releases

May 27th, 2010

Press releases can have a long search shelf-life. Some releases are simply amazing with their ability to drive traffic. This press release, from Leatherup.com, for example, is more than two years old and continues to draw traffic in the thousands.

Filed under: SEO, Tips and Tricks by Frank Strong
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How small business is using social media

May 21st, 2010

The Web is brimming with social media case studies on Zappos, Dell and Coca-Cola. While the viral appeal of social networking and power of word-of-mouth is alluring to the small business entrepreneur, they often struggle with capitalizing on those lessons in the real world for one specific reason: achieving similar results is not always achievable.

Filed under: Success Stories, Tips and Tricks by Frank Strong
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13 Tips for Effective News Releases

May 11th, 2010

Last week we announced the winner of our contest: we asked the PRWeb community to share in 140 characters their best tip for creating news releases that sizzle – the winner earned $1,000 and free online news releases for a year. This week we wanted to share a handful of the tips we received – so here they are in random order:

Filed under: Tips and Tricks by Frank Strong
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Just TweetIt: Tips for PRWeb Headlines on Twitter

May 7th, 2010

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Headlines grab attention.  A good headline is a pithy statement that compels a reader to want more – it is bullet number one on our list of quick tips for effective news releases.
Headlines are important for readers, for search engines and for social media – especially if you use PRWeb’s TweetIt to publish your release [...]

Filed under: Tips and Tricks by Frank Strong
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