(Photo-Flickr Creative Commons: gypsydancer12)

Valentine’s Day is just around the corner and love is in the air. What do we love? These releases: they’re packed with information and smartly themed for one of the most anticipated (and dreaded) holidays of the year…

Get Tasty This Valentine’s Day
It’s ordinary to receive a box of chocolates from a loved one on Valentine’s Day.  How about getting a box containing two mouth-wateringly tender sirloin steaks? Extraordinary! This is a unique idea delivered to the public well –the headline is concise and eye-catching and the copy is informative and timely.

Divorce Magazine Publisher Offers 5 Valentine’s Day Survival Tips for Divorced People
Roughly 50% of marriages end in divorce – so this news release should appeal to a huge portion of people. Of course, we love when releases break down their content – as happens here, into an engaging form like a list of tips.  But really, the strength of this release is its unique angle.

New Valentine’s Day Gifts for Frugal Romantics
It’s nice to give your loved one something nice for Valentine’s Day.  And it’s especially nice to do it without breaking the bank.  Cost effective gifts are appealing to most these days, so putting the word “frugal” in the headline was a clever stroke.

ItsHot.com Introduces More Than 2,000 Valentine’s Day Gifts
Let’s talk links. Not the linking of one Valentine to another; instead, linking to your website in the first paragraph of your release.  ItsHot.com offers readers of its press release the chance to stop reading and start shopping straight away – a clever move that will appeal to time-pressed shoppers.

Real Men Boycott Valentine’s Day
This is a catchy title: it’s smart, edgy and grabs attention.  And this story’s bread is buttered with the use of multimedia: Rudov uses eye-catching images and videos to draw readers in.  Just goes to show you don’t have to be lovey-dovey to create a great Valentine’s Day release.

What PRWeb releases caught your eye this month?

Filed under: User Experience by Stacey Acevero