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6 Reasons the Press Release is NOT Dead

July 18th, 2011

Share Cheryl Lawson is the founder of Party Aficionado, a leading social marketing firm. Cheryl helps companies develop social marketing strategies online and face to face. She is a PRWeb client and a small business superstar! Check out the great advice she gave for small businesses regarding press releases:

Filed under: Public Relations, SEO by Stacey Acevero
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Why content marketing and SEO go hand in hand

June 13th, 2011

ShareIf you’re new to content marketing, now is a great time to hop in and see why content is king! A recent #PRWebchat with Laura Crest helped us figure out some best practices for content marketing and SEO. Laura is a certified SEO copywriting and content marketing strategist and editor for SEOCopywriting.com. Get your pencils out, [...]

Filed under: Content, SEO by Stacey Acevero
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Pandas, farmers, bots and bits: 6 tips for SEO Success

June 8th, 2011

Share Search Engine Optimization (SEO) can propel your business to the top of the search engine results pages (SERPs) if you know how to do it correctly. Rand Fishkin is an expert on SEO, and is also CEO and co-founder of SEOmoz – a leading community in SEO info. We were lucky enough to have him on [...]

Filed under: SEO, Tips and Tricks by Stacey Acevero
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#PRWebChat Guide to Content Marketing and SEO

June 1st, 2011

Share Tomorrow marks the return of #prwebchat after a long Memorial Day holiday weekend and a new development–#prwebchat is now extending to every week! We’re working hard to bring you the latest and greatest people in PR, social media, marketing, SEO, small business and more. If you’re new to content marketing, now is a great [...]

Filed under: Content, SEO by Stacey Acevero
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Link Building vs. Building Links: Is there a Difference?

May 25th, 2011

Share(Photo-Flickr Creative Commons: SMJJP) “Better to be safe than sorry.” We have all heard that saying at some point and it is something that can be applied in many areas of life–this includes Search Engine Optimization (SEO). Especially SEO. Social media is on the rise, and it has so much room for innovation that who [...]

Filed under: Content, SEO by Stacey Acevero
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SEO Novice: Social Media and SEO…Just Like PB & J

May 9th, 2011

Share(Photo – Flickr Creative Commons: nduran) So what’s the link between search and social? Hint: when it comes to links, they form a wonderfully natural partnership. Check out this blog excerpt from TopRank CEO Lee Odden about how social media can drive SEO: SEO practitioners have traditionally used social networks, news and bookmarking services to [...]

Filed under: SEO, Social Media by Frank Salatto
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Webinar Recap: 60-Minute SEO Crash Course with TopRank’s Jolina Pettice

May 3rd, 2011

Share Title tags. 301 vs. 302.  XML. This stuff doesn’t come easily to everyone.  But it sure does to Jolina Pettice, Senior Account Manager of TopRank Online Marketing. Pettice made the complexity of Search Engine Optimization easy to understand and broke down its four fundamentals. Code and HTML:  This is an area that needs to [...]

Filed under: SEO by Frank Salatto
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Special SEO sessions with PRWeb this Thursday

April 25th, 2011

Share While PR and marketing have increasingly become about content creation, you have to wonder: what good is my content if no one can find it? Well, that’s where SEO comes in. Search engine optimization may seem like a scary beast, but a little research and a step-by-step approach is all it takes to understanding [...]

Filed under: SEO by Stacey Acevero
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The Importance of Consistency in Online Engagement

April 6th, 2011

ShareOver the years, I’ve had countless conversations with PRWeb customers of all shapes and sizes and one thing I’ve noticed is that the first time most customers come up to bat, they swing for the fences.  What happens shortly thereafter often determines whether they become a lifelong customer or a one-off. Some first-timers hit home [...]

Filed under: Content, SEO, Small Business, Social Media, Strategy, Tips and Tricks, Visibility by Jiyan
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6 free and indispensable sites to fuel your PR jet pack

March 30th, 2011

Share (Photo – Flickr Creative Commons: jurvetson) Traveling to infinity and beyond with your PR plans? You’ll need some fuel for that jet pack. Here I’ve listed just a few of my favorite tools and blogs that always satisfy my craving for info on public relations, pitching, social media and the like for small businesses [...]

Filed under: Public Relations, SEO, Social Media by Stacey Acevero
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