Welcome to the HARO Limelight Series (HLS), where we will highlight either a reporter or source who had had success(es) with our service each week. Our purpose with this series is to educate readers on how to more effectively pitch reporters and garner media hits. We hope you find this series useful. Please leave any [...]
Filed under: Strategy, Success Stories by Laura Spaventa
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A timely, well written press release with a snappy headline that draws in readers might get 2,500 page reads. That’s a good metric when considering that’s 2,500 people that found the content so compelling, they spent a couple minutes reading it. Andrea Pedersen has exceeded that benchmark by an order of magnitude: a press release [...]
Filed under: Content, Small Business, Success Stories by Frank Strong
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One thing that has always amazed me about PRWeb is the passion and loyalty of its users. I’d venture to say if there’s a highly engaged community, PRWeb has earned one. Standup comedian John J. Powers is a great example and we reached out to him after he posted this YouTube video – The Hand-Off [...]
Filed under: Success Stories by Frank Strong
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Six years ago, if someone had told Matt Landau he’s put out a $200 press release and land sales, he might have shrugged it off as hype. But he didn’t. He gave it a shot. Matt wrote and published this release for his fleet of Panamanian vacation rentals in the neighborhood of Casco Viejo – [...]
Filed under: Small Business, Success Stories by Frank Strong
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We took a quick trip to PRWeb.com’s analytics to see which press releases received the most reads last month. All of these releases received thousands of page views, so keep reading to see why they were so popular (and implement these tactics in your own news releases!). 7. Just in Time for New York [...]
Filed under: Content, Success Stories by Stacey Acevero
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“Press releases are one of the most important aspects of marketing.” These are words not from us, but from a PRWeb client who loves our services. What do you have to say about PRWeb? Film a quick vid of your opinion of us and share it with us on YouTube, Facebook or Twitter. We may [...]
Filed under: Success Stories by Stacey Acevero
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Thought we’d take the time to share this quick and awesome video one of our clients shared with us yesterday on Twitter. We love your enthusiasm for PRWeb and appreciate you taking the time to tell us! We’ll be bringing you Joe Trusty’s full case study soon on PRWeb.com–but for now, here’s just a little [...]
Filed under: Success Stories by Stacey Acevero
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Continuing proof of the power of HARO comes to us in a testimonial from Fresh Green Light—a New York State-based driving school that opened its doors in 2009. Steve Mochel and his wife both left a 20-year career at the same marketing agency to develop the concept for Fresh Green Light. Now Crain’s New York [...]
Filed under: Media Relations, Small Business, Success Stories, Tips and Tricks by Stacey Acevero
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Do members of the media appreciate pitches through social media? The reason I thought of this question is because there are PR pros and small biz owners out there who have been told never to pitch through social media sites like Twitter and Facebook, yet there are others who advocate that these mediums are the [...]
Filed under: Social Media, Success Stories, Tips and Tricks by Stacey Acevero
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Tens of thousands of reads: these press releases on PRWeb.com achieved exactly that this year so we thought we’d show you how these guys are getting it done in terms of online visibility: Retired NORAD Officer’s New Book Predicts a Tentative Worldwide UFO Display on October 13, 2010 A topic of controversy for years, this [...]
Filed under: Facts and Figures, Small Business, Social Media, Success Stories, Tips and Tricks, User Experience, Visibility by Stacey Acevero
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