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The Real SEO Value to Using PRWeb

May 16th, 2012

ShareOne of the most frequently asked questions we receive from PRWeb customers is “What is the SEO value to using PRWeb?” There a lot of different opinions and perspectives an this topic and in the aftermath of our recent release, we wanted to take the opportunity to share our official perspective. First and foremost, we’d [...]

Filed under: SEO, User Experience by Jiyan
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[Slideshow] All PR Pros Wear Pearls And 4 Other PR Misconceptions

May 4th, 2012

ShareOf all the industries out there, public relations might be the one facing the most misconceptions. Whether about what our jobs actually entail or the press release services we use, outsiders have a skewed image of who we are and what we do. Here are just 5 ideas that couldn’t be further from the truth…. [...]

Filed under: Public Relations by Stacey Acevero
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PR and Social Media Intervention – Things You Need To Know

February 27th, 2012

ShareYou may have noticed the signs before now, perhaps your pitches haven’t resulted in stories, your online press releases have languished in the digital atmosphere or that journalist you thought dug you really doesn’t. If any of those things are happening to you, we’re here to provide a painless intervention that can put your PR [...]

Filed under: Public Relations, Social Media by Stacey Acevero
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The Myth of Bad Publicity

February 23rd, 2012

ShareWe’re in a new world of media and publicity. The old rules simply don’t apply. As the music industry learned ten years too late, the Internet has changed everything. Andy Warhol famously said in the future everyone would be famous for fifteen minutes. Andy Warhol knew how celebrity, publicity, and art worked better than anyone [...]

Filed under: Public Relations by Stacey Acevero
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Follow Cupid’s Example For Press Release Distribution Success

February 14th, 2012

ShareCan you hear it?  This time of year, Cupid’s arrows are zinging all about us hitting targets near and far.  The cherub has a pretty good reputation of accuracy – something you also want from your press release distribution. The formula for optimal press release distribution obviously begins with a great press release – one [...]

Filed under: Public Relations by Stacey Acevero
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Salon Cuts More Hair Thanks to Social Marketing

December 12th, 2011

ShareAmerican poet and essayist Ralph Waldo Emerson once said, “All life is an experiment. The more experiments you make the better.” This principle is something that small business owners Matt Buchan and Alex Garcia kept in mind in 2008 when they decided to buy and make over a salon on Capitol Hill in Seattle. Their [...]

Filed under: Public Relations, Social Media by Stacey Acevero
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Links We Love: Weekend Reads!

December 9th, 2011

ShareIt happens to us every week…a ton of great reads are published to the web, we bookmark them in hopes of getting to them later, and…it never happens. Maybe we forget, maybe something comes up, but we miss out. Luckily PRWeb has got you covered and we’ve got the 5 best reads of the week [...]

Filed under: PRWeb Picks by Stacey Acevero
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Facebook Changes – Trending Topics

November 18th, 2011

ShareTrying to find the right equation for your online marketing?  The magic formula for everything from creating blogs and expanding your social networks to crafting compelling content and choosing the best press release distribution services is a constantly moving target that marketers need to stay on top of. For a little inspiration, take a page [...]

Filed under: Public Relations, Social Media by Stacey Acevero
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B2B Best Practices with Ken Rosen on #PRWebChat This Week

November 2nd, 2011

ShareWe’re chatting about B2B marketing basics for your biz with Ken Rosen, managing partner at Performance Works on #PRWebchat tomorrow! We’ll be covering topics like finding your target market, how to make your product dazzle, figuring out what your customers value, and how this all relates to PR. Ken has 20 years’ experience in sales, marketing [...]

Filed under: Marketing, Public Relations by Stacey Acevero
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Links We Love This Week: Halloween Weekend!

October 28th, 2011

ShareWe’ve got some helpful posts and a few sprinkled with some Halloween-themed humor in this week’s round-up of PR, marketing and social media links we love: 5) Your PR Team Isn’t Tracking These Metrics…But They Should Be (The Future Buzz with Adam Singer) Web analytics are still almost completely ignored or misunderstood by (most) public [...]

Filed under: PRWeb Picks by Stacey Acevero
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