ShareWith new social networks seemingly popping up daily, the social landscape can feel a little bit like a zoo. Where should you spend your time and which ‘exhibits’ deserve a closer look? Take a trip through the social media zoo! (Click to expand)

Filed under: Social Media by Stacey Acevero
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ShareIf you’re like 40% of the American public, chances are you are working on improving your relationship with your treadmill in order to keep your top New Year’s resolution.  However, don’t stop with just one.  With January in the rear view mirror and the rest of 2012 still in front of you, now is the [...]

Filed under: Marketing, Small Business by Stacey Acevero
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ShareIn addition to giving us a whole new channel of communication, Twitter has also revolutionized the way we craft content.  No longer can PR pros depend only upon their 500 word press releases online. Now they must create headlines for press releases that grab attention immediately – in 140 characters or less. Twitter followers are [...]

Filed under: Social Media, Tips and Tricks by Stacey Acevero
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ShareIf you don’t think lifetime value for your biz can be achieved from social media, think again. Social media prodigy Aaron Lee is an internet marketer and social media consultant who not only gives great advice, he has a huge following from people just waiting to read his next blog (now that’s dedication). Some of [...]

Filed under: Social Media by Stacey Acevero
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ShareTake it from Cheryl Lawson–a long time PRWeb client and experienced events specialist: using press releases combined with social media can propel your biz to the top, which is why she’s hosting a free PRWeb webinar this week. Big-Time Lessons on Online Publicity with a Small Biz Expert takes place this Wednesday at 2pm EST. [...]

Filed under: Small Business by Stacey Acevero
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ShareMichael Brenner is our latest guest on #PRWebchat this week with tips on B2B marketing. Michael is the author of B2B Marketing Insider, co-founder of the social news site Business 2 Community and serves as Senior Director of Global Integrated Marketing for SAP, the worldwide leader in enterprise software and software-related services. Follow Michael on [...]

Filed under: Marketing, Social Media by Stacey Acevero
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ShareWhere to start in social media?  It’s a common question for many marketers – especially those in small business – that are new to social media but want to tap into the channel to engage customers and prospects. A good rule of thumb is to start by listening.  What does that mean?  Do some searches [...]

Filed under: Social Media by Frank Strong
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ShareTwitter has become a simple and fast way to communicate online. Ensuring your Twitter handle can be found easily is as important as including your contact information in a news release. Doing so might also encourage readers to share your content and help you to grow your community. Here are four ideas for making your [...]

Filed under: Tips and Tricks by Frank Strong
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Share“Welcome to AJ Bombers, where everyone knows your name — or at least your Twitter handle,” wrote The Business Journal of Milwaukee.  The burger joint in the same city has used Twitter (@AJBombers) and other social media networks to build a community — and it’s proving to be a standout case study in how small [...]

Filed under: Social Media by Frank Strong
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