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This week on #PRWebchat: How to Make Your Start-Up Explode (the good way)

August 10th, 2011

ShareOur #PRWebchat guest this week is one of the most motivated people in social media that I can think of: Ryan Lee Cox. Ryan is the President and Founder at Cox Consulting LLC, a full service Digital Marketing agency specializing in exploding brands through comprehensive trans-media strategies. He’s active all over the web and when [...]

Filed under: Small Business, Tips and Tricks by Stacey Acevero
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#PRWebchat on How to Accelerate your Press Releases with Social Media

August 4th, 2011

Share Join us this afternoon for #PRWebchat on Twitter with Vocus‘ PR manager Cassie Pean. Cassie and I will be talking about how to accelerate your press releases with social media. Follow hashtag #PRWebchat and @PRWeb on Twitter to join in on the conversation! Cassie has experience doing PR for Vocus, Security Global Investors (Rydex|SGI) [...]

Filed under: Social Media, Tips and Tricks by Stacey Acevero
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Media Coverage Made Simple

August 3rd, 2011

Share6 quick steps guided by magazine media relations expert Rebecca Bredholt, a veteran of our Vocus media research center. We want the media to cover our news. What’s your one best tip to catch their attention in an email? RB: Pitches live or die in subject lines to media contacts but if you email them [...]

Filed under: Tips and Tricks by Stacey Acevero
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5 Puns to Try in Your Next Press Release

July 27th, 2011

SharePress releases are a great way to share your news. But are you wondering why your reads aren’t as high as you expected? How about giving humor a try? We’ve crafted a few ways to infuse humor in your press release to catch reader attention without being too racy–give one (or more) of these five [...]

Filed under: Tips and Tricks by Stacey Acevero
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3 quick tips on getting reader attention

July 12th, 2011

Share What catches our attention when it comes to press releases we love? Often times, we tweet cool client press releases that catch our eye in the Twitter stream or in the News Center on PRWeb.com. Think about it: what catches your attention or leaps out at you during a long day of streaming, continuous [...]

Filed under: Tips and Tricks by Stacey Acevero
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Cheat Sheet: How to Pitch a National Journalist Part 2 – TV Edition

June 27th, 2011

ShareJust one mention on a nationally syndicated television show can blow your company into the stratosphere – it can increase sales, gain tons of new customers and clients, and even get your company acquired – which is why landing a nationally syndicated show is one of the most coveted PR coups in the world. But [...]

Filed under: Media Relations, Tips and Tricks by Stacey Acevero
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Triggering tidbits: how to write creatively in a snap

June 14th, 2011

ShareA Twitter buddy of mine influenced me to take the triggering tidbits blogger challenge and I must say that it has worked wonders for my creativity! I recommend trying this exercise for anyone who needs a spark of creativity to create content, whether it is a press release, a blog post or more. Here’s how [...]

Filed under: Public Relations, Tips and Tricks by Stacey Acevero
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Pandas, farmers, bots and bits: 6 tips for SEO Success

June 8th, 2011

Share Search Engine Optimization (SEO) can propel your business to the top of the search engine results pages (SERPs) if you know how to do it correctly. Rand Fishkin is an expert on SEO, and is also CEO and co-founder of SEOmoz – a leading community in SEO info. We were lucky enough to have him on [...]

Filed under: SEO, Tips and Tricks by Stacey Acevero
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6 real reasons why you should pay attention to your blog and brand reputation

May 17th, 2011

Share(Photo—Flickr Creative Commons: andyp uk) Our latest #prwebchat on Twitter welcomed blogging and personal branding pro Erik Deckers chatting with us on the real reasons why we should blog. Even if you’re not a writer, we strongly believe that it is important to have some sort of blog on the Web. Just start small! Here’s [...]

Filed under: Content, Public Relations, Small Business, Social Media, Tips and Tricks by Stacey Acevero
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Are you writing in ‘corporatese’? George Orwell would like a word…

May 16th, 2011

Share “Never use a metaphor, simile, or other figure of speech which you are used to seeing in print.” It’s 65 years since George Orwell, creator of Animal Farm and one of the 20th century’s greatest authors, offered writers this advice at the end of his essay Politics and the English Language. And although the [...]

Filed under: Content, Public Relations, Tips and Tricks by Chris Pilbeam
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