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Tapping the emotional power of video

December 14th, 2010
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“Year in review” – those three little words yield about 65 million search results in Google.  It’s understandable, since the year’s end affords us a moment to pause and reflect about the time that has just past.

We’re big proponents of multimedia.  As we wrote on this post for Erik Bratt and his Engage Social Media blog:

“Multimedia is important for several reasons:  1) it’s more compelling and people are more inclined to share compelling content. 2) It draws readers in and can improve metrics like time on page by as much as 30 seconds. 3) It’s another piece of content for search engines to index, provides a broader online footprint, and offers another way for consumers to find your content.   Image search for example is a growing area of search – search engines often return results that include Web documents, news and images.”

No surprise then that Google and YouTube, the #1 and #2 search destinations respectively, have developed these fascinating video reflections about how we consumed information in 2010.  What strikes me about these two clips is that they seem to draws forth an emotional response akin time lapse photography.




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Filed under: Multimedia, SEO by Frank Strong

  • http://www.davidsherjanblog.com London Wedding Photographer

    Nice Zeitgeist vid guys, thanks for sharing.

    Great blog by the way :O)

  • http://www.59limotx.com Rijan

    i agree that now days multimedia is truely dominating our life,so for any kind of market researches and promotion it will help alot

  • http://www.dtx.in/ DTX Studios

    Yes! A picture is worth a thousand words and a video is worth a hundred pictures!

  • http://www.vocus.com Frank Strong

    Or a million words!

  • http://www.prweb.com Stacey Acevero

    Thanks so much for visiting!

  • Mountain View Taxi Service

    multimedia are doing fantastic day by day…so its also helping in our daily life too…

  • http://www.prweb.com Stacey Acevero

    That's fantastic to hear! Thanks for reading!

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